.app vs .circle

.app is a new gTLD often associated with technology, mobile, and app‑related sites, with a lowest price of about $8.75 per year. .circle is also a new gTLD intended for general‑purpose use, but its registration is currently not offered at a publicly listed price. Choose .app if you want an instantly recognizable extension that signals a tech or app focus and benefit from a low registration cost. Choose .circle for broader branding flexibility, keeping in mind the uncertainty of availability and pricing as a potential trade‑off.